Tonza Deals Redefines Customer Engagement With QR Tech
Melbourne-based startup Tonza Deals is transforming how businesses engage and retain customers with its proprietary QR technology and data-driven marketing platform. By blending digital engagement tools with real-world customer experiences, Tonza Deals delivers measurable results for hospitality, retail, and entertainment businesses looking to scale smarter.
Co-founded by marketing and tech innovators Benjamin Taini and Tim Parry-Jones, Tonza Deals modernises customer interaction through a dynamic spin-to-win platform. This reinvention allows businesses to capture first-party data, supercharge loyalty programs, and retarget customers seamlessly – all through a sleek, customisable dashboard.
“We’re bringing human connections back to life, while arming businesses with the insights they need to thrive in a digital-first economy,”
said Tim Parry-Jones, Co-Founder of Tonza Deals.
“The experience starts online but ends face-to-face. For brick-and-mortar businesses, this means turning everyday transactions into powerful relationships and lasting loyalty.”
Real-World Impact: Data that Drives Results
Tonza Deals isn’t just theory – it’s delivering real wins for Australian businesses:
At the Royal Melbourne Show, vendors saw a 42.6% jump in online ticket sales and doubled package sales year-on-year.
Across five major events, new Melbourne venue Friends of Fire captured 1,826 emails and verified 790 spins, with an average of 2,000 scans per event.
Four hospitality clients engaged over 16,000 customers in just five weeks, achieving a 56% engagement rate and collecting emails from 22.5% of users.
Dave Kerr-Burrows, Strategy and Partnerships Manager at Kahan Group (Amphora, George on Collins, Friends of Fire), called the platform a “growth bullet train”:
"Partnering with Tonza Deals has been a game-changer. The database we’ve built far outpaces organic growth and arms us with targeted marketing firepower for the future.”
The Tonza Advantage
At the heart of Tonza Deals is its proprietary technology, designed to integrate effortlessly with existing business models:
Loyalty Programs: Reward repeat customers with tailored, trackable incentives.
Data-Driven Retargeting: Use captured first- and third-party data to inform laser-focused digital ads.
Customisation: Fully brand spin wheels, deals, and offers to align with specific business goals.
Jordan Fulton, Owner of 29th Apartment, added:
“Tonza Deals gave us a cost-effective way to reward patrons and capture valuable data while enhancing the customer experience.”
Accessible Innovation for Growing Businesses
Tonza Deals’ subscription model starts at $89 per month, ensuring affordability for small-to-medium enterprises looking to tap into advanced engagement tools.
“We’re here to make smart, innovative marketing accessible for Australian businesses,”
said Parry-Jones.
“From AI-driven solutions to creating networks of thriving local businesses, our platform bridges the gap between technology and genuine customer connection.”
About Tonza Deals
Founded by Benjamin Taini and Tim Parry-Jones, Tonza Deals is a pioneering digital marketing platform helping businesses engage, reward, and retain customers. With proprietary QR technology and a focus on real-world results, Tonza Deals delivers measurable success, one spin at a time.
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