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electriclime° MENA Expands With New Alserkal Avenue Office in Dubai

Writer's picture: The MarketerThe Marketer

Updated: 19 hours ago

Spacious modern room with large windows, glossy floors, black screen, and a glass-walled office. Minimalist design, calm atmosphere.
Warehouse 13, Alserkal Avenue, Al Quoz, Dubai

Award-Winning Production House electriclime° MENA Expands With New Alserkal Avenue Office in Dubai


After an award-winning 2024, electriclime° MENA has expanded into a brand new space that will serve as an art and creative hub in Dubai.


Having worked on several high-end global brand films, the year was capped off by being awarded ‘Production House of the Year’ at the Campaign ME Agency of the Year Awards 2024.

 

This has led to a strategic move into a brand new space - °W13 at Alserkal Avenue, where electriclime° is launching a film networking and learning platform, that aims to bring together the community of filmmakers and artists from all levels to celebrate film and creativity, promote growth and learning, and inspire new connections and opportunities.


Modern building entrance with glass doors, potted plant outside. Sign reads "electriclime." Text and stool visible inside. Overcast mood.

The platform will host several, monthly events including global speakers, workshops and art exhibitions. Meanwhile, regular screenings will be held, showcasing films from talent throughout the region, on two 7x3m purpose-built, immersive screens.

 

All of which will be centred around the arts and film community, both regionally and globally.

 

The 6,000ft complex will also contain a complete editing suite and meeting room, as the °W13 space will provide full production services from concept to post as electriclime° continues to bring an expression of art to commercial film.


Minimalist industrial space with large windows, black ceiling fixtures, and a dark floor. A black screen shows a white circle, creating a modern mood.

 

Executed by Culture Curator Omar Ibrahim, °W13 will create a hub of film networking and learning platforms in Alserkal Avenue, a community which remains a socially responsible and forward-thinking arts and culture enterprise, dedicated to developing homegrown initiatives, cultural production and events.


Co-Founder Michael Ahmadzadeh, said:

“We are immensely proud of our new custom-fitted hub which will provide the perfect environment for networking, community and innovation. Our goal is to inspire collaboration, elevate storytelling, and push creative boundaries in filmmaking.”

To check out the work from electriclime° MENA, click here.


 

About electriclime°

electriclime° is a global boutique film house with offices in Singapore, Dubai, Seoul, Sydney and Bangkok. electriclime° was established in 2010 to bring an expression of art to commercial film, through innovation and vision. The film house represents emerging international Directors & Directors of Photography from diverse artistic disciplines.

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