Australian marketing news & analysis

Gaming has officially become Australia's number one passion, overtaking AFL and traditional interests, according to research by M&C Saatchi

Sumsub's 'Beast' campaign by Crowd and films by electriclime° clinch multiple awards at the recent Muse Creative and w3 Awards.

The Curtin Marketing Association (CMA), in collaboration with The Marketer, is thrilled to present Grill The Marketer: Student Edition

Bloom Digital is proud to announce that it has been honoured as a winner in the 13th Web Excellence Awards.

Sydney-based digital gifting unicorn Prezzee has appointed Sydney creative agency Not Another™ as its creative partner to deliver a...

Our biggest crowd yet turned out to grill long-term creative duo Josh Edge & Rikki Burns about creativity, agency life, voodoo dolls & more

TV remains the popular method for Australians to consume their sport with 68% watching sports on broadcast or cable TV

Born Bred Talent, Australia and New Zealand's leading management agency, proudly sharing this year’s R U OK? message: ‘Ask R U OK? Any Day’.

Manifest has been appointed as Nuanu’s communications agency of record, elevating its position in the luxury market as the new hub for...

Deaf Connect gives Australians exposure to sign language with ‘Traffic Signs,’ a campaign in celebration of National Week of Deaf People.

Overall, TikTok content was 9% less likely to generate intense positive emotions than the global average and attracted 2.5% less attention.

The Curtin Marketing Association (CMA) is thrilled to announce the upcoming CMA x Everboost Marketing Challenge event!

The Marketer Podcast episode #42 is live and kicking on all the platforms, stream it here Check out all the topics discussed below, let...

Taska Media, one of Australia’s leading independent media & advertising agencies has joined Sentius Group, effective September 2nd, 2024.

New Zealand outdoor brand, Kathmandu Unveils New Products, Brand Campaign, and Focus on NZ Heritage

Clemenger Group launches Clemenger UnLtd in New Zealand.

electriclime° are delighted to have brought Indigo Bates on to their director roster for representation throughout ANZ, APAC and MENA.

The WhyHive team saw how Canva made design more accessible for everyday users and feels the same can happen for data analysis.

Capella Hotels and Resorts celebrated clinching the Travel + Leisure’s World’s Best Awards '24 victory with a film produced by electriclime°

Australia’s video games development industry urgently needs better marketing to tap into the $3.9 billion spent nationally